Craigslist

A fresh take and purpose-driven rebranding of the infamous hyper-link website Craigslist, to better showcase its unique qualities and push the boundaries on what a platform can be used for. Illustration-forward and personable, this rebrand is meant to bring humanity back into the picture and provide insight of the website’s versatility and convenience. Meant to bridge people and opportunities found in the smallest niches imaginable, the brand messaging and UI encourages collaboration and connection at its core. Craigslist can now take center stage gleefully as an ‘opportunity engine’ - fit for all needs.